Short Stories

Collection of short posts and short stories.

The Best Three Essays on Marketing

I’ve had a career in marketing for nearly ten years. Lots of ups and downs. And boy-oh-boy I’ve read so many “flavour of the year” marketing and business books. There are three essays that I’ve read, and re-read, and are…

Don’t sell the conference table

There’s a story in the consulting world of a group of partners who faced hard times. While two of the three partners kept pushing for marketing and more visibility, the third partner (let’s call him Señor Cut), repeatedly pushed for…

A Test for Truth

I read Andreessen Horowitz’s article Why AI Will Save the World, and this passage jumped out to me. Here Horowitz is talking about people who truly believe that AI will destroy humanity or the fabric of society: ‘My response is…